You can create distinction in your marketplace, if you’ll find a way to make it easier for YOUR customer to serve THEIR customer. Here’s a short idea on complexity — and the value it brings —
WinFieldUnited is a huge and dynamic player in the world of agribusiness. A leader in crop protection and sustainability, they are one of my all-time favorite clients — and, I’m humbled to count several of their leaders as friends. One of them is Doug Brunt. His title is Senior Vice President of Agriculture Customers for […]
You become the average of the people you associate with the most. Is it time to re-evaluate your inner circle?
Mark Zuckerberg has announced that Facebook’s purpose has been changed. That’s a big deal — and, it also can show us three specific steps that we need to take in our own business or career to stand out and create distinction. The three things that Facebook's changing purpose means to you from Scott McKain on […]